NAIKD is the revolution for sneaker and shoe owners who hate ruining fresh kicks.

Our products protect, clean and restore your shoes so you can actually wear them with confidence — not keep them in the box.

In 2 minutes, you can prevent stains, water damage and scuffs… and save yourself from replacing a pair that costs $200+.

Created by real shoe repairers, trusted in repair shops, and built from years of fixing what everyone else throws away — this is shoe care that actually works.

Wear your shoes. Don’t worry about them.